Scotch Whisky Experience - 2017 New Tour Experience

April 07, 2017

We are delighted to share the news from our stockist The Scotch Whisky Experience who have just launched a new tour experience for 2017, the result of £8 million investment in recent years!

Utilising the latest in audio and visual technology, the new aspects of the tour will help to fully immerse visitors in Scotland’s national drink.

The new experience takes visitors on a stunning 180° panorama bird’s eye tour of Scotland’s five whisky-making regions. The specially commissioned footage, which was captured throughout 2017, brings Scotland to life and delivers it to visitors to the capital like never before. From the gently rolling Lowlands to the rugged Highlands, the country is brought to life, whilst showing how each region imbues the character of its single malts.

Visitors are then introduced to the art of blending in a recreated 19th century Blender’s Sample Room. In the beautifully styled surroundings, guests are taken back to 1870 and the birth of blending in Edinburgh, delving into both the history and alchemy; learning about the art of creating some of the most famous whiskies in the world.

The new room springs to life with the use of audio visual and unique “Holo-drams”, which have to been seen to be believed.

The popular elements of the tour remain, including the fascinating barrel ride through the whisky distilling process, and the jewel in the attraction’s crown – the World’s Largest Collection of Scotch Whisky.

Alongside these changes, the attraction has also increased the accessibility of the tour with improved access for wheelchairs users and greater general accessibility.and is further enhanced with the addition of new languages, with British Sign Language and American Sign Language due to become available from summer 2017.

Asked about the Angel's Share Glass products they stock, Julie Trevisan Hunter, head of marketing at The Scotch Whisky Experience added:

“We love having the Angel’s Share Glass products in our shop. They’ve proved very popular with our visitors, especially the range of stirrers and droppers, as they are a great gift and easy for customers to take in their carry-on luggage. Experts love the new items to enhance their tasting experience and novices are intrigued. After learning about the angel’s share during their tour, many visitors are also drawn towards the whisky filled angels once their tour is over.”

For more information on the Scotch Whisky Experience tour, log-on to www.scotchwhiskyexperience.co.uk or call 0131 220 0441.